Сделка Века 2.0 SaaS

New Study Finds Social Media Becoming Mainstream on Corporate Intranet

I recently received a copy of the Intranet Global Survey from Toby Ward, CEO of Prescient Digital Media. The headlight quote was encouraging, “Employees want to work for progressive and innovative organizations, and expect 2.0 environments from employers of choice.” The study included input from 561 organizations of all sizes from across the g. […]

Источник: 5 Aug 2009, 4:30 am | Bill Ives

Google's Chrome Strategy And Lessons For SaaS Vendors

Image via WikipediaYesterday, Ars Technica pointed us to Google's Chrome strategy.Google has revealed plans for a Chrome cloud service that will allow users to synchronize browser data with their Google accounts. The synchronization framework, which is still at an early stage of development, will arrive in Google's open source Chromium project late. […]

Источник: 4 Aug 2009, 11:58 pm | Krishnan Subramanian

Enterprise Micro-Messaging: Standalone or Integrated with Comprehensive Collaboration Platform? Or Both?

This is a question I see discussed more often. Here is a post on the collaboration platforms that are integrating micro-messaging. What has been your experience? Is there a role of both approaches in parallel with different functions? Are there different adoption challenges? Here is a set of comments from an email group that I belong to. I have dro. […]

Источник: 4 Aug 2009, 11:32 am | Bill Ives

SaaS Marketing Tips – Search Is About People, Not Engines

You have to understand why and how your customer uses search if you want to be successful at search marketing. Unfortunately, ninety-nine percent of what you read about search are tips on how to work the system, attract the engines and increase rankings. Alot of it is good information, but it doesn’t provide solid direction to your marketing prog. […]

Источник: 3 Aug 2009, 7:28 pm | Joel York

Startup Business Musings – One Hat is Not Enough

The aspiration of most technology startups is to grow from virtually nothing to a billion dollar company. But, if you examine the typical billion dollar company you find something that looks very much like a factory. People are divided up into divisions, departments and job descriptions. And, crossing these boundaries are well defined processes and. […]

Источник: 2 Aug 2009, 8:32 pm | Joel York